Fall 2024 is officially in the history books, and it’s a season marked not only by unprecedented success but also by resilience against unusual heat waves and two major hurricanes that disrupted operations in the Southeast. Despite these challenges, AMG’s clients delivered record-breaking performances, cementing this season as one to remember.
Thanks to strategic pre-season planning and marketing initiatives, AMG clients saw a 41% increase in pre-season revenue, setting record levels of early sales before the gates ever opened. This strong foundation translated into success across the board, with an impressive 90.3% of AMG clients achieving record sales results for the season.
On average, AMG clients enjoyed an average 60.4% increase in revenue, with the group collective seeing a year-over-year revenue boost of 40.12%. This exceptional growth demonstrates the effectiveness of AMG’s tailored strategies and commitment to client success.
New clients in particular reaped substantial benefits, experiencing an average revenue increase of 69.86% in their first year of partnership with AMG. These results highlight AMG’s ability to drive significant growth even in the early stages of collaboration, underscoring the agency’s expertise in catalyzing strong starts for new partnerships.
For clients in the Southeast, where hurricanes caused closures and disrupted key weekends, AMG’s proactive pre-season planning and flexible sales strategies helped mitigate the impact, ensuring that these clients still achieved strong seasonal results despite the hurdles.
As AMG reflects on a season defined by both record-breaking sales and adaptability, the company is already identifying key U.S. and Canadian markets where it will work with a select number of new clients in 2025. With a proven record of success, AMG is committed to making future seasons even more impactful, empowering clients to thrive—regardless of the challenges that lie ahead.
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